The Inner Circle: Building a billion dollar brand | Cheryl Vitali (L’Oréal)


Peak Performers by Tiffany Uman


March 28, 2025

Welcome to my Friday issue of Peak Performers, sharing my latest podcast episode and practical insights to help you stand out, lead with confidence, and land better opportunities.

As always, a big thank you for all of your support 🙌


Every woman in corporate will face a moment when speaking up, pushing back, or standing firm feels risky. But here's the thing. Courage is not about being loud. It’s about being solid.

Here are 3 quick moves to speak up under pressure:

(1) Name what others won’t. “Cutting the timeline means risking quality. Are we okay with that?”
(2) Link it to business impact. “This change may speed us up now, but lose client trust long term.”
(3) Say it anyway.
“This might be hard to hear, but I need to raise it.”

In my latest YouTube podcast episode with Cheryl Vitali, the former GM of Kiehl's Worldwide and an inspiring leader I worked with, we discuss the importance of cultivating courage and how it led to building an iconic, billion dollar brand.

Cheryl's journey is a masterclass in leadership, resilience, and brand strategy. An absolute must-watch.

I promise that you'll feel inspired to embrace your most authentic self.

🌟 High-impact highlights

🎧 New podcast episode

EP07. How Kiehl’s Became a GLOBAL Iconic Brand | Cheryl Vitali (L’Oréal)

This week’s podcast episode features a powerful conversation with Cheryl Vitali, former General Manager of Kiehl’s Worldwide and current General Manager of Project Energy at L’Oréal. Cheryl shares her invaluable insights and practical takeaways on building the original indie brand, Kiehl’s, to global success.

She shares how to lead through change, foster authentic leadership and build the courage to go against the grain for what you believe in. I had the pleasure of working with Cheryl while managing Kiehl’s. She truly walks the walk and talks the talk.

Watch now on YouTube.


What you’ll takeaway from
my episode with Cheryl Vitali:

  1. How to lead with authenticity and carve your unique path.
  2. How to recover from failure and maintain your credibility.
  3. How to stay true to your values and vision, despite corporate pressures.
  4. Building the courage to push back and make the hard calls.
  5. How to create effective hybrid work environments.
  6. And much more!


You've got this!

Tiffany

Tiffany Uman

Career Strategy Coach & Workplace Expert • LinkedIn Learning Instructor • Former Fortune 500 Senior Director • Forbes Coaches Council member

Say hi 👋 on Instagram, LinkedIn, YouTube, TikTok
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Peak Performers

Join 27K+ high-achievers to become the top 1% in their careers. Every Monday, I teach actionable career tips to master crucial workplace and performance topics. 👋 Hi, I’m Tiffany, ex-L’Oréal Senior Director turned globally recognized career coach. Join my community of 169K followers on Instagram, 95K on Tiktok, & 870K+ learners on LinkedIn. $3M+ in client salary raises. Subscribe at the link below!

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